Work Selected cases.

 

Work Selected cases

Work 1/6 - Interactive Experience / Physical Computing

Alfa Romeo - Interactive Kiosks. Defining a new social immersive and experience to discover, customize and pre-order your own car before the launch.

Work 1/6

Alfa Romeo - Interactive Kiosks. Defining a new social immersive and experience to discover, customize and pre-order your own car before the launch.

 

Client: Alfa Romeo

Year: 2008

Role: Art Director & Interaction Designer

Video: Here´╗┐ 

We envisioned and phisically developed 220 Totems - Interactive Kiosks - to be placed in all Alfa Romeo show rooms in the whole Italian territory. I worked Art Director & Interaction designer, defining and delivering the whole experience. Partnering with 3d motion designer and developers. The whole navigation interactions are based on Knob limitations (rotate & press) and made possible with the usage of Arduino. 

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Work 2/6 - Product Design / User Experience / Design System

Google - account includes new features to more easily navigate your account, more prominent security and privacy options, and detailed summaries of relevant information associated with it

Work 2/6

Google - account includes new features to more easily navigate your account, more prominent security and privacy options, and detailed summaries of relevant information associated with it.

 

Client: Google

Year: 2018

Role: Principal Designer

Live: Here 

GDPR / Privacy Regulation, defined a new level of User Privacy to be addressed in digital products. My task has been to Re-Define & Re-Shape the new Google Account experience from concept vision towards implementation on Web & Web Mobile, to provide Google Users full control and understanding of shared data. Billions of people have now visited their Google Account and over 20 million people do so every day.

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Work 3/4 - Product Design / Soffware Workflow

Carl Zeiss - Workflow automated platform to address the fragmented software solution landscape in microscopy, a platform that enables easy software workflow development and deployment.

Work 3/6

Carl Zeiss - Workflow automated platform to address the fragmented software solution landscape in microscopy, a platform that enables easy software workflow development and deployment.

 

Client: Carl Zeiss

Year: 2017

Role: Cretive Director / Design Lead


 

Client: Carl Zeiss

Year: 2017

Role: Cretive Director / Design Lead


Users can rapidly develop  modules on the platform using any coding language of their comfort. These modules are private by default but users can choose to share them with the platform community. The modules can then be put together into  meaningful workflow and executed, all in the cloud.

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Work 4/6 - Product Design / Connected Platforms / Design System / Service Design

HERE App - Makes city navigation effortless whether you need a taxi, public transportation or drive on your own. Book a taxi in a single tap or navigate with routes and turn-by-turn guidance.

Work 4/6 

HERE App - Makes city navigation effortless whether you need a taxi, public transportation or drive on your own. Book a taxi in a single tap or navigate with routes and turn-by-turn guidance.

 

Client: HERE a Nokia Company

Year: 2011 to 2016

Role: Principal Designer

Live: Here 

I've been working for several years at Nokia Maps, and following in the transition to the rebranding of the company's location application division to the new identity: HERE. Covering several roles and responsabilties, my duty has been from features and product evolution of web and mobile natives to horizonatl Principal Designer across all verticals, and as well envisioning new business opportunities partners.

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Work 5/6 - User Experience / Configurator / Product Immersive Exp

Siemens Junelight - Intelligent power storage that protects the environment, saves money, and paves the way for independence.

Work 5/6 

Siemens Junelight - Intelligent power storage that protects the environment, saves money, and paves the way for independence.

 

Client: Siemens Junelight 

Year: 2019

Role: Lead UX & Art Director

Agency: R/GA 

Working as UX lead envisioning and defining the Siemens Junelight experience across platforms and devices, from an immersive product discovery, realtime sunlight possible savings according to user location, product configurator and installer services as certified partners. Working as well on the deinition of the visual style derivate from the brand workstream and related metodologies of application on digital environments, delivering as well a full MVP design system.

The work has been done in R/GA Berlin

Work 6/6 - User Experience / eCommerce 

Oz Racing - Web presence, a brand new platform to discover the whole compay product portolio and related partners, from dealers to car manfactures. Tires are the point of contact between the car and the asphalt.  

Work 6/6

Oz Racing - Web presence, a brand new platform to discover the whole compay product portolio and related partners, ffrom dealers to car manfactures. Tires are the point of contact between the car and the asphalt.  

 

Client: Oz Racing 

Year: 2015

Role: Creative Director & Design Lead

Live: Here 

I've been working as Creative Director from concept definiton to high level design execution for the client pitch. Envisioning all the UX model and the visual language defining the end user experience and related journeys in conjunction with a new visual metaphors to rapresent and visualize products and contents on digital mediums.


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